Sam for Mayor
Our involvement:
Campaign design, print, advertising, copy editing
Approachable, capable, future-focussed
We reckon we did our bit to help win young, progressive councillor Sam Broughton‘s Mayoral Campaign for Selwyn in 2016 and again in 2019. Sam needed an advertising campaign for his Mayoral bid which reflected his values and personality. The campaign we came up with together focussed on his approachability, capability, and vision for the future. Clearly a winning combination.
In Sam’s campaign, he was keen to open himself up and let the voters really get to know where he came from, who he was, and his vision for the future of the Selwyn district. Through in-depth newspaper ads, multiple billboards, and smaller, strategically placed advertisements, Sam got his point across. He won by a country mile the first time around and was re-elected with an overwhelming majority again in 2019.